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Kevin Williams Sr. Named President of Basketball Operations of the HBCU Basketball Association

Kevin Williams Sr. Named President of the HBCU Basketball Operations

The HBCU Basketball Association announced that Kevin Williams Sr. will be named President of Basketball Operations for the new professional basketball league.

Williams is a native of Houston, Texas where he currently resides. His professional basketball resume includes 12 years on a national and International Level. He is the founder of New Era Sports Management an athlete branding and marketing company based in Houston, Texas that helps inspiring athletes begin or continue their career on the professional level. 

Williams was a part-owner and coach in the American Basketball Association for 9 years before leaving to revive the National Basketball League-United States, a professional league that was created in 1937 before merging with BAA to become the National Basketball Association (NBA). He was the President of Basketball Operations and Head Coach of the East Houston United, The United had won the first 3 championships in 2020,2021,2022. 

After the NBL season ended, Williams who attended a HBCU himself, Huston-Tillotson College in Austin, Texas always wanted to go back to his HBCU foundation and create an avenue for HBCU players to continue playing after college on a professional level. 

In February 2022 Williams became the founder and visionary of the HBCU Movement, the first professional basketball team in History to feature all HBCU players. Through conversations with Corey Williams, and his idea to create a HBCU professional league, Kevin WIlliams (no relation to Corey Williams) was asked to come on board and become the President of Basketball Operations for the HBCU Basketball Association. 

His Journey as an Executive

He started East Houston United Professional Basketball Team with his partners Cedric Washington, AJ Bocard, Jason King, Chris Butler, and Chris Jones in 2018. They are all from East Houston and attended Northshore Highschool. They were able to bring the first professional basketball team to East Houston. Their team was the 2018 Independent League Champions, 2019-2020 NBL-United States Champions, and 2020-2021 NBL-United States Champions.

His Outstanding Achievements

He helped multiple basketball players with International Basketball opportunities. He was selected in 2019 to be the Head Coach at the High school All-American Game in Gatlinburg, Tennessee.

He worked as the Athletic Director at East Houston Sports Academy. A college program for kids looking to play college basketball at the next level. Also, he is the founder of the National Basketball League-United States an exposure basketball league for basketball players looking to play Internationally, NBA- League, or NBA. Their age group is for aspiring athletes 16-23 years of age.

Kevin Williams was asked about becoming the President of Basketball Operations for the HBCUBA and he stated:

“I am honored and excited to be the President of Basketball Operations for the HBCUBA. Having attended a HBCU myself and playing basketball, I understand the lack of exposure that HBCU athletes receive. Being apart of this Historic Basketball League will give these players the opportunity to have maximum exposure in a league of our own. I look forward to working with the HBCU community, coaches, staff and players to build a league we can call be proud of”.

Kevin Williams Sr. Named President of the HBCU Basketball Operations


The foundation of this league focuses on affordable family-oriented entertainment aimed at providing the fan base with an exciting and professional product. The HBCUBA will provide platforms to motivate and ultimately reward local youth for academic achievement. Their Intern Program offers internships for a wide variety of degree plans such as; marketing, advertising, administrative secretariat, public relations, sales, photography, videography,  graphic and web design, and many more.

The genuine experience students receive through their program permits them to put their theory into practice and gain a comprehension of the business world. The HBCUBA is likewise intended to make opportunities for different jobs within the local community for qualified people keen on working for a professional sports organization.

The HBCUBA vision in the future is to spearhead a super culture in sports, community, and business.

For More Information:

Website:   TheHBCUBA.com

Email:         kwilliams@thehbcuba.com

Facebook: HBCU Basketball Association

Instagram: HBCUBasketballAssociation

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  1. Congratulations Fam! Keep doing your thing, positive role model and mentor for our up and coming youth!